August 19, 2017 – INTERNATIONAL BOW DAY | NATIONAL AVIATION DAY | NATIONAL SOFT ICE CREAM DAY

AUGUST 19, 2017 | INTERNATIONAL BOW DAY | NATIONAL AVIATION DAY | NATIONAL SOFT ICE CREAM DAY

International Bow Day - August 19

INTERNATIONAL BOW DAY

Adding accessories makes just about any look so much better. On August 19, International Bow Day recognizes the accessory that has been changing fashion for centuries – bows!

During the 18th century the bow was primarily worn by men, but as fashion trends changed women wore the accessory in a variety fabrics, sizes and styles. Since then, bows have never really gone out of style, though the placement and designs have changed according to the whims of fashion.

On International Bow Day, celebrate your style with bows not only in your hair but on a whole range of fashion accessories – there is something for everyone!

HOW TO OBSERVE
Wear your favorite bow accessories and use #InternationalBowDay and #itsatclaires to share on social media.

Tag us on Instagram:
@ClairesPress @clairesstores @claireseurope @icingstores
#DestinationClaires
#PartyStartsAtIcing

HISTORY
Claire’s founded International Bow Day to celebrate and share the versatile, lasting global trends of the bow. Claire’s has a full range of bow accessories for girls no matter what their style! Customers can find bow themed product in almost every category carried by Claire’s.

The Registrar at National Day Calendar declared International Bow Day to be observed annually beginning in 2017.

About Claire’s:
Claire’s® is seen as one of the world’s leading specialty retailers of fashionable jewelry and accessories for young women, teens, tweens and kids. Our goal is to be the emporium of choice for all girls (in age or attitude) across the world. We deliver this by offering a range of innovative, fun and affordable products and services that cater to all of her activities, as she grows up, whenever and wherever; becoming a “Girl’s Best Friend” and her favorite shopping destination! Our broad and dynamic selection of merchandise is unique, and over 90% of our products are proprietary. Claire’s® offers a differentiated and fun store experience with a “treasure hunt” setting that encourages our customer to visit often to explore and find merchandise that appeals to her. We believe that, by maintaining a highly relevant and ever changing merchandise assortment, offering a compelling value proposition, delivered in a fun and accessible way, Claire’s® has universal appeal to teens, pre-teens and kids.
According to our estimates, Claire’s® has over 95% brand awareness within this group in our largest markets. As of January 31, 2017, Claire’s® had a presence in 49 countries through the 2,414 company operated Claire’s® stores in North America and Europe, 933 concession store-in-stores and 584 franchised stores in numerous other geographies, namely the Middle East, Central and Southeast Asia, Central and South America, and South Africa.

Madeline Carlson
PR + Event Coordinator | Claire’s + Icing
2400 W. Central Rd | Hoffman Estates | IL | 60192
(847) 765 2134

Amy.Caruso@claires.com
Julia.Rimes@claires.com
Tucky.Dangamuwa@claires.com
Eleanor.Jack@claires.com

Tag us on Instagram:
@ClairesPress @clairesstores @claireseurope @icingstores
#DestinationClaires
#PartyStartsAtIcing

National Aviation Day August 19

NATIONAL AVIATION DAY

National Aviation Day is observed each year on August 19th.  This day is dedicated by Presidential Proclamation to those who helped pioneer aviation in the United States.

Two American inventors and aviation pioneers, the Wright brothers are credited with inventing and building the world’s first successful airplane and making the first controlled powered and sustained heavier-than-air human flight on December 17, 1903.

HOW TO OBSERVE

Use #NationalAviationDay to post on social media and spread the word.

HISTORY

Established in 1939 by President Franklin Delano Roosevelt, this holiday was issued a presidential proclamation designating the anniversary of Orville Wright’s birthday to be National Aviation Day.  Born August 19, 1871, Orville Wright was still alive when the proclamation was issued and went on to live for nine more years until his death in 1948.

Proclamation USC 36:I:A:1:118 allows the sitting United States President to proclaim August 19 as National Aviation Day each year.  If desired, the President’s proclamation may direct all federal buildings and installations to fly the U.S. flag on that day and may encourage citizens to observe the day with activities that promote interest in aviation.

National Soft Ice Cream Day August 19

NATIONAL SOFT ICE CREAM DAY

National Soft Ice Cream Day is observed annually on August 19th.  Soft service ice cream is the result of air being introduced to the dairy product during the freezing process.

In 1934 on Memorial Day weekend, Tom Carvel had a flat tire on his ice cream truck in Hartsdale, New York.  After pulling into a parking lot, he began selling the softened ice cream to vacationers driving by.  With amazement, seeing the love that people had for soft ice cream, he concluded that a fixed location selling the new-found dessert was potentially a good business idea.  In 1936, Carvel opened his first store on the original broken down truck site, selling his secret formula soft serve ice cream dispensed from his patented super low-temperature ice cream machines.

HOW TO OBSERVE

Go out for some soft ice cream and use #NationalSoftIceCreamDay to post on social media.

HISTORY

Within our research, we were unable to find the creator of National Soft Ice Cream Day.

About National Day Calendar

National Day Calendar™ is the authoritative source for fun, unusual and unique National Days! Since our humble beginnings on National Popcorn Day in 2013, we now track nearly 1,500 National Days, National Weeks and National Months.  In addition, our research team continues to uncover the origins of existing National Days as well as discover new, exciting days for everyone to celebrate.
 
Whether you want to celebrate your favorite mail carrier and flip flops, share your joy for bacon and chocolate cake or enjoy our office favorite Colorado Jack Popcorn on National Popcorn Day, stay in-the-know by signing-up for our e-mail updates, and follow us on Facebook and Twitter. Don’t find yourself unprepared for Talk Like a Pirate Day or Answer the Phone Like Buddy the Elf Day – join us as we #CelebrateEveryDay!

Be like Cal!

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